Helichrysum italicum is a small perennial herb with narrow leaves and flowers that form a golden, ball-shaped cluster. The name "Helichrysum" is derived from the Greek "helios" which means sun and "chrysos" which means gold, which refers to the color of the flowers. Helichrysum has been used in herbal health practices since ancient Greece and the oil is highly prized and sought after for its many health benefits. Helichrysum is best known for its restorative properties for the skin. Also known as the Eternal or Immortal Flower, Helichrysum is used in anti-aging products for its rejuvenating benefits for the skin. Helichrysum can help reduce the appearance of blemishes and promote a radiant, youthful complexion.